Salesforce Certified Data Architecture Practice Test

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What approach should be used to retain Lead data after deletion from the Recycle Bin?

  1. Query Salesforce with the queryAll API method

  2. Send data to a Data Warehouse marking Leads as deleted

  3. Use a Converted Lead report to display deleted Leads

  4. Filter on the IsDeleted standard field

The correct answer is: Send data to a Data Warehouse marking Leads as deleted

To ensure that Lead data is retained after deletion from the Recycle Bin, sending data to a Data Warehouse and marking Leads as deleted is the most effective approach. This method allows for the storage and retention of Lead information outside of the Salesforce environment, which is crucial because once data is deleted from the Recycle Bin, it can no longer be recovered or accessed through standard Salesforce queries or reports. By sending the data to a Data Warehouse, organizations can maintain historical records and analytics on Leads even after they are considered deleted in Salesforce. This data can be used for various purposes, such as analyzing sales processes or understanding customer interactions over time, which are fundamental for strategic decision-making. In contrast, querying Salesforce with the queryAll API method would only provide access to recently deleted data that is still in the Recycle Bin, not permanently deleted records. Similarly, using a Converted Lead report would not yield deleted records since it focuses on Leads that have been converted. Filtering on the IsDeleted standard field would also only allow access to items that are soft-deleted, meaning that this option would not retain data after it has been permanently deleted from the system. Thus, leveraging a Data Warehouse to retain and manage deleted leads is the accurate approach to ensure continuous access to important CRM